Description
The State of South Carolina is seeking proposals from qualified offerors to provide marketing and advertising services to support the Patriots Point Development Authority. The goal of these services is to increase ticket sales and other revenues for the authority. The contract will have an initial term of 1 year and 6 months, with three renewal options of 1 year and 2 months each. The offeror will be required to provide a price proposal spreadsheet and participate in an oral presentation. The state is looking for an offeror with experience in travel, tourism, and museum or attractions-related accounts.
Key requirements include:
• Evaluating and anticipating changes in demographics and visitor habits
• Developing marketing and advertising strategies to support revenue growth
• Providing examples of previous media and creative campaigns
• Understanding the mission and goals of Patriots Point
• Participating in an oral presentation to discuss the proposal