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  5. ›Multimedia Rights and Outbound Ticket Sales

Jacksonville State University·Alabama

Multimedia Rights and Outbound Ticket Sales

Closes 3/13/2026$10M – $50MRequest for Proposal
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Description

Jacksonville State University seeks an exclusive partner (or partners) to manage its Division‑I athletics multimedia rights and outbound ticket sales. The scope includes negotiating broadcast agreements, selling sponsorship and naming‑rights, integrating NIL opportunities, producing digital content, and marketing/selling tickets for multiple sports. Vendors must provide a financial model (guaranteed fees, revenue‑share, or commission), a three‑year capital‑investment plan, staffing and transition plans, and comply with extensive Alabama state certifications and NCAA regulations. The contract is a minimum five‑year term with up to two optional five‑year renewals (maximum 15 years). • Manage all media‑rights, sponsorship sales, digital/social monetization, and NIL integration for JSU athletics. • Operate outbound ticket‑sales for football, basketball, baseball, softball, and additional sports, including fan‑engagement campaigns. • Deliver a comprehensive digital‑media strategy, capital‑investment plan, detailed reporting, and full compliance/audit readiness.

Attached files

Contact

Shasta Platt(Director of Procurement & Fixed Assets)

[email protected]

(256) 782-5152

Key dates

Opened
2/13/2026
Questions due
3/6/2026
Pre-bid meeting
2/23/2026
Site visit
2/23/2026
Closes
3/13/2026
Duration
5 years

Last updated

Details

Type
Request for Proposal
Industry
Sports and Recreation
NAICS
711410
Solicitation №
RFP#26-03-13-0009

Budget estimate

$10,000,000 – $50,000,000

The RFP does not disclose any specific dollar values. Based on comparable university multimedia‑rights deals (which often range from $5‑20 million per year) and the added ticket‑sales component, a reasonable estimate for the total contract value over the 5‑year base term is roughly $10‑50 million (i.e., $2‑10 million per year). This wide range reflects variations in guaranteed rights fees, revenue‑share structures, and optional capital‑investment commitments.

AI estimate from the solicitation

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