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  5. ›NMDOT Logo Sign Program

New Mexico Department of Transportation·New Mexico

NMDOT Logo Sign Program

Closes 4/21/2026$2M – $10MRequest for Proposal
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Description

The New Mexico Department of Transportation is seeking a single‑award contractor to operate the statewide Logo Sign Program, which includes program administration, marketing to businesses, design, installation, ongoing maintenance, fee collection, and extensive reporting. The contractor will run a Santa Fe‑Albuquerque office, manage all aspects of sign placement on mainline, ramp, and “trailblazer” panels, and remit a minimum of $500,000 annually to NMDOT while retaining the remainder of gross revenues. The contract is a four‑year base term with one optional four‑year extension. • Manage the full lifecycle of highway logo signage (application processing, marketing, design, permitting, installation, maintenance, and removal). • Provide quarterly and annual performance reports, maintain detailed cost records, and meet strict sight‑distance and traffic‑control requirements. • Deliver a fee schedule for mainline, ramp and trailblazer signs, include a small‑business discount, and remit at least $500 k per year (or 50 % of gross revenue) to the State.

Attached files

Contact

Angela Martinez(Procurement Manager)

[email protected]

(505) 570-7940

Key dates

Opened
3/12/2026
Questions due
3/25/2026
Closes
4/21/2026
Projected award
4/27/2026
Duration
4 years

Last updated

Details

Type
Request for Proposal
Industry
Construction
NAICS
238990
Solicitation №
60-80500-26-17216

Budget estimate

$2,000,000 – $10,000,000

The contract requires a minimum annual remittance of $500,000 to NMDOT, but the contractor keeps the balance of gross revenue. Assuming a modest program generates $1‑3 million in annual gross revenue, the contractor’s net earnings could range from $500,000 to $2.5 million per year. Over the four‑year base term that translates to roughly $2 million‑$10 million total, with upside if the program expands or if the contractor negotiates a higher fee schedule.

AI estimate from the solicitation

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