City University of New York (CUNY)·New York

SPOTIFY Brand Awareness Campaign

Closes 5/14/2026$50k – $500kSole SourceLogin required

Description

Under CRER #0000548, CUNY was granted a no-cost extension to Contract #OP00043 to place ads on Spotify, utilizing their self-service platform. **THIS IS NOT A REQUEST FOR BIDS; THIS IS A NOTICE OF AWARD**

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Tracey Mainer(Contract Analyst)

[email protected]

(646) 664-3047

Key dates

Opened: 4/23/2026
Closes: 5/14/2026
Duration: 112 days

Last updated

Details

Type: Sole Source
Industry: Marketing and Advertising
NAICS: 519130
Solicitation №: 2134345

Budget estimate

$50,000 – $500,000

The budget for this contract is not explicitly stated in the document. However, considering the contract term and the scope of the campaign, we can make an educated estimate. Brand awareness campaigns on popular platforms like Spotify can range from a few thousand dollars to hundreds of thousands of dollars, depending on the target audience, ad frequency, and duration. Given the contract term of approximately 4.5 months, a reasonable estimate for the budget could be between $50,000 and $500,000. This estimate is based on the assumption that the campaign will have a moderate to high level of ad frequency and will target a specific audience. Factors that may influence the likely payment range include the number of ads, the target audience, and the level of competition for ad space on Spotify.

AI estimate from the solicitation

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