Visitor Intelligence Platform

The Little Rock Advertising & Promotion Commission is soliciting proposals for a Visitor Intelligence Platform that will collect, analyze, and visualize tourism‑related data to help the city better understand visitor behavior, demographics, and trends. The selected firm will design, develop, and deploy an interactive dashboard, integrate data sources, and provide ongoing support and training. • Design and build a web‑based analytics platform with real‑time dashboards and reporting tools. • Integrate multiple data feeds (e.g., hotel occupancy, event attendance, transportation, social media) into a unified data model. • Deliver user training, documentation, and post‑implementation support for city staff.