Healthy Retail Initiative

The County of Fresno, on behalf of the Department of Public Health, is requesting proposals from qualified vendors to provide lead nutrition behavioral economics and food waste prevention and recovery intervention activities for implementation of Fresno County's CalFresh Healthy Living (CFHL) program's Healthy Retail Initiative. The selected vendor, California Health Collaborative, will work with 20 retail sites simultaneously in the targeted communities to promote healthy eating habits and prevent food waste. The vendor will provide a detailed plan on how to engage, train, and implement activities at the retail sites, including creating memoranda of understanding with each site and using social media to advertise events. • The contract involves working with retail sites in targeted communities to promote healthy eating habits and prevent food waste. • The vendor will provide a detailed plan on how to engage, train, and implement activities at the retail sites. • The contract requires the vendor to work with 20 retail sites simultaneously in the targeted communities. • The vendor will use social media to advertise events and promote healthy eating habits. • The contract involves partnering with community organizations to support the implementation of the Healthy Retail Initiative.