Social Media Management and Analytics Services

The County of Orange is seeking a comprehensive cloud-based Social Media Management and Analytics Platform to support centralized content planning, publishing, audience engagement, social listening, and performance reporting across multiple social media channels. The selected provider shall offer a software solution that allows designated County users to manage content and monitor interactions across approved social media platforms. Key features include social media management, engagement and monitoring, analytics and reporting, social listening, user access and administration, technical requirements, and training and support. The contract term is for one year, with options for renewal. • Social media management and analytics services • Cloud-based platform with 99.9% uptime availability • Integration capabilities with common third-party tools • Mobile-friendly or mobile app access for on-the-go users • Onboarding support and user training • Access to customer support and/or technical support during normal business hours