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Wayne State University·Michigan

Event Management Services for Comprehensive Campaign Public Launch - 2026

Closes 5/28/2026$750k – $2MRequest for Proposal
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Description

Wayne State University is seeking a full‑service event‑management firm to design, produce, and execute the public‑launch phase of its $1 billion comprehensive fundraising campaign. The vendor will develop strategic concepts, creative branding, media integration, and logistics for a flagship donor kickoff in Detroit and a series of regional alumni and stakeholder events across multiple U.S. markets. The scope includes stakeholder interviews, detailed event plans, run‑of‑show books, budgeting, post‑event reporting, and coordination with internal campaign, communications, and risk‑management teams. • Provide end‑to‑end event planning and production for one major donor event (250‑350 guests) and 5‑10 regional alumni gatherings (80‑100 guests each). • Create unified creative concepts that align with the campaign brand and integrate live‑streaming, audiovisual, and experiential elements. • Manage venue selection, catering, rentals, technical production, permits, insurance compliance, and on‑site execution, while delivering transparent budgets and post‑event analyses. • Collaborate closely with the Division of Development & Alumni Affairs, University Communications, and the branding agency; no markup on third‑party suppliers is permitted. • Contract term is two years (July 1 2026 – June 30 2028) with an optional one‑year extension.

Attached files

Contact

Brandy Gaines(Senior Buyer, Procurement & Strategic Sourcing)

[email protected]

(313) 577-3712

Key dates

Opened
4/29/2026
Questions due
5/21/2026
Pre-bid meeting
5/15/2026
Closes
5/28/2026
Projected award
6/30/2026
Duration
2 years

Last updated

Details

Type
Request for Proposal
Industry
Event Services
NAICS
711310

Budget estimate

$750,000 – $2,000,000

Because the RFP does not disclose a budget ceiling, we estimate based on typical costs for comparable university campaign launches. A flagship donor event in Detroit can range from $250,000 to $500,000. Each regional alumni activation (venue, production, staffing, travel) may cost $50,000‑$150,000; assuming 6–8 regional events yields $300,000‑$1,200,000. Added strategic planning, creative development, and reporting services could contribute another $200,000‑$300,000 over the two‑year period. Consequently, the total contract value is likely to fall between roughly $750,000 and $2,000,000.

AI estimate from the solicitation

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