Description
The State of Tennessee seeks a contractor to produce an annual “Vacation Guide” (print + digital) that is fully funded by advertising revenue. The contractor must handle all aspects of guide development, printing 500,000 copies per year, digital publishing, statewide advertising sales (minimum two full‑time TN‑based sales reps), and revenue reporting. The State will receive a percentage of gross advertising revenue; all production costs are borne by the contractor. Key responsibilities include content creation, original photography, ADA‑compliant digital guide, media‑kit development, quarterly analytics, and monthly financial reconciliation.
• Print 500 k copies annually (180‑220 pages) and deliver by Dec 15.
• Generate and manage advertising sales for print, website, and Welcome‑Center signage; maintain two full‑time TN sales staff.
• Provide digital guide on tnvacation.com, embed QR codes, and ensure WCAG 2.1 AA compliance.
• Submit monthly revenue reports and quarterly analytics; retain records for 5 years.