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Awarded contract·Florida State University·Florida

BRANDING & INTEGRATED MARKETING/COMMUNICATION SERVICES

Won by Birdsall Voss & Associates (BVK)$1MSingle Award
Contract source

Awarded vendors

  • Birdsall Voss & Associates (BVK)

Description

The contract is for branding and integrated marketing/communication services for Florida State University. The university seeks an agency with experience in higher education and expertise in high-profile branding, consumer marketing, and internal and external communications. The objective is to build and promote a unified public identity for FSU that reflects its academic strengths, achievements, and unique impact on students and society. Key services include: • Branding and integrated marketing • Consumer marketing • Internal and external communications The contract was awarded to Birdsall Voss & Associates (BVK) on August 16, 2017.

Attached files

Key dates

Starts
8/16/2017

Last updated

Details

Award type
Single Award
Industry
Education
NAICS
54181
Solicitation №
ITN 5846-2

Contract value

$1,000,000

The contract value is not explicitly stated in the document. However, based on the scope of work, which includes branding and integrated marketing/communication services for a university, the contract value could be substantial. A rough estimate for such services could be in the range of $500,000 to $2 million per year, depending on the agency's fees and the scope of work. However, without more information, it is difficult to provide a more accurate estimate.

AI estimate from the award documents

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