Regional Destination Development, Marketing & Promotion

This solicitation seeks proposals to develop and execute a comprehensive Regional Destination Development, Marketing and Promotion Action Plan. The awardee would be expected to provide immediate, mid‑range, and long‑term recommendations and implementation services aimed at boosting tourism and economic activity within the designated region. The scope includes market research, branding strategy, promotional campaign design, stakeholder engagement, and performance measurement. • Deliver actionable marketing strategies for short‑, medium‑, and long‑term horizons. • Conduct market analysis and identify target visitor segments. • Create and manage promotional campaigns, including digital, print, and event‑based outreach.