The County of Hernando has awarded a contract to Hour Media LLC for a digital advertising campaign aimed at attracting new visitors to Florida's Adventure Coast. The campaign includes sponsored content in AAA Living, a preferred provider of Visit Florida products and services. The contract is valued at $21,600 and will run from March 2023 to July 2023. The key components of the campaign include regional sponsored content in Florida and Georgia, with a total net rate of $21,600. The contract was approved by the Director of Economic Development and the Tourist Development Council.
• The contract is for a digital advertising campaign
• The campaign aims to attract new visitors to Florida's Adventure Coast
• The contract is valued at $21,600
• The contract will run from March 2023 to July 2023
• The key components of the campaign include regional sponsored content in Florida and Georgia