Sponsorship Management Services

The City of Coral Springs seeks a qualified firm to design, launch, and manage a multi‑year sponsorship, advertising, and naming‑rights program covering its performing‑arts center, museum, and city parks. The contractor will inventory and value sponsorship assets, create tiered sponsorship packages, develop prospect lists, negotiate agreements, manage sponsor fulfillment, and provide quarterly reporting and revenue projections over a three‑year base term (renewable up to two additional two‑year periods). Compensation will be commission‑based or hybrid, with performance‑based revenue targets. Key deliverables include a comprehensive sponsorship asset inventory, tiered framework, digital and physical activation plans, CRM tracking, and annual valuation updates.