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  5. ›HR Recruiting Multimedia Services

Charleston County School District·South Carolina

HR Recruiting Multimedia Services

Closes 9/29/2026$500k – $1.5MRequest for Proposal
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Description

Charleston County School District (CCSD) seeks a qualified multimedia marketing firm to design, produce, and manage a comprehensive recruitment marketing program aimed at attracting teachers, administrators, and other education professionals. The contractor will create video content, photography, graphic design assets, microsites, and digital advertising campaigns, and will provide ongoing strategy, performance reporting, and campaign optimization over an initial one‑year term with up‑to‑four optional one‑year renewals (maximum five years). The district expects roughly 200 teacher vacancies and 400‑600 annual hires, with a focus on hard‑to‑fill specialties and geographic outreach beyond South Carolina. • Deliverables include 6‑8 recruitment videos, 18‑24 short‑form reels, 12‑18 employee testimonial videos, 6‑8 professional photography sessions, 150‑250 edited images, multiple microsites, and 30‑40 graphic design projects per year. • Ongoing services: annual recruitment marketing plan, paid media management (Meta, Google, LinkedIn), organic social assets, email campaigns, career‑fair/event collateral, and monthly performance reports. • Contract length: 1‑year base with automatic annual renewal up to a total of 5 years. • Required qualifications: minimum three years of experience, proven K‑12 recruiting campaign work, employer‑branding, microsite development, digital advertising management, and education‑sector references. • Submission deadline: September 29, 2026, 2:00 pm (online portal or hard‑copy). • Questions due by September 7, 2026. • Award will be made to the most advantageous, responsive, and responsible offer.

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Yuli Waters

[email protected]

(843) 566-1955

Key dates

Opened
8/27/2026
Questions due
9/7/2026
Closes
9/29/2026
Duration
5 years

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
541613
Solicitation №
2026-RFP-051

Budget estimate

$500,000 – $1,500,000

The RFP does not disclose a budget. Based on the extensive deliverables (multiple videos, photography sessions, dozens of graphic design projects, paid media spend, and ongoing strategy) and a multi‑year contract, a typical district‑level recruitment marketing program of this scope runs between $500,000 and $1,500,000 over five years. The lower end assumes modest media spend and limited production; the higher end reflects full‑scale video production, extensive paid‑media budgets, and comprehensive analytics.

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