Districtwide Branding, Marketing & Communications Services

Collin College is seeking a marketing, advertising, and branding firm to support districtwide communication services. The selected firm will assist in district planning initiatives, provide creative services, and develop targeted marketing strategies. The scope of work includes conducting market research, creating advertising materials, and providing demographic research and market analysis. The contract will be awarded based on the best overall value, considering factors such as price, capability to perform, and past performance. • The firm should have experience in marketing, branding, and communications services, particularly in the education sector. • The firm should be able to provide data analytics tools to support targeted communications. • The firm should have a record of meeting deadlines and managing comparable projects. • The firm should have competitive advantages and unique qualifications. • The firm should provide client references for comparable engagements.