The City of Roseville's Environmental Utilities department is seeking a lead public relations, marketing, and communications agency to support the department on an on-call basis. The selected firm will provide services such as developing and implementing annual communication and marketing plans, creative support, producing collateral and other marketing materials, assisting in event planning, and providing analysis and feedback related to the utility brand. The contract is pending City Council approval and is recommended to be awarded to Sagent.
• The contract includes providing marketing and outreach activities connected to specific state and federal mandates.
• The selected firm may also provide similar services to the Roseville Utility Exploration Center on an as-needed basis.
• The department has invested in building awareness of its services and value through a managed branding and value campaign.
• The contract is for an on-call basis, with the selected firm providing services as needed.