Social Media Monitoring & Management Platform

The University at Buffalo is gathering market information on enterprise‑wide social‑media‑management platforms to support its digital engagement, marketing, and community‑management needs across the institution. Vendors are asked to detail capabilities, implementation approaches, pricing structures, and best‑practice recommendations. This RFI will inform a potential future solicitation but does not constitute a binding contract. • Required functional areas include content planning & publishing, community management, social listening, paid‑social advertising, analytics, automation, and security/compliance. • Vendors should submit detailed pricing (licensing, implementation, support, data storage, escalation) and describe user‑access controls, scalability, and integration options. • Questions must be submitted by June 30 2026; full RFI responses are due July 24 2026. Responses will be used to assess market options and possibly shape a later RFP/RFQ.